About the Author
I grew up between worlds — culturally, linguistically, and professionally. That in-between position is not something I have tried to resolve. It is the thing I have built a practice around, and the problem at the centre of it: what it costs ideas to cross borders, and what it takes to make them survive the crossing.
That problem appears in different forms depending on where I am standing. In the studio, it is a strategic and aesthetic question: how does a brand remain coherent as it moves across cultural contexts? In my essays, it is an intellectual one: what does cultural translation actually cost, and who bears that cost? In the podcast, it is a human one: how do women build authority inside systems that were not designed for them? In the novel, it is a personal one: what happens to a self that has crossed too many borders to belong completely to any of them?
The practice, the writing, the podcast, and the novel are all different approaches to the same question.
This publication has four series. A single subscription gives you access to all of them.
Essays — On strategy, culture, and cross-cultural intelligence. What makes an idea legible across borders. What gets lost in translation and why. What genuine influence looks like when it is built on something other than volume.
Lunation — A podcast about culture, power, and identity. Season One: Fem Renaissance — eight conversations with women reshaping activism, creativity, justice, and policy. Season Two forthcoming.
Paper Moon and Ivory Tower — A novel in progress, telling the story of Ho Chiyo — a Chinese woman navigating diaspora, institutional power, and the slow construction of a self across cultures.
李梦亭 — Chinese-language writing. Literary, personal, and deliberately distinct from the English work. These pieces do not translate. They exist only in Chinese, for readers who can meet them there.
Moon Ting Li is the name under which this inquiry happens in English. 李梦亭 is where it happens in Chinese — a different register, a different reader, the same questions arrived at by a different path.
Moon Ting Li is also the founder of Moon Ting Studio — a brand strategy and creative direction practice working with founders, leaders, and global institutions. www. moontingstudio.com